I WORK WITH TWO TYPES OF ARTISTS…

ARTISTS WHO WANT TO START MAKING MONEY…

As soon as you decide to sell your art, you become an entrepreneur…where you learn how to balance your art making with art selling.

It’s about getting your work out into the world so people get to know you and your brilliant work. It’s about learning how to talk about your work in a compelling way. It’s about figuring out how to make money…so you can make more and more art.

I provide you with the fundamentals of making art you love, marketing it, and then selling it to collectors so you can build a solid and sustainable art business that you love working in.

AND ARTISTS WHO WANT TO TAKE THEIR BUSINESS TO THE NEXT LEVEL.

You’ve settled on a style you love and are becoming known for it, you’ve got some shows under your belt, and you’re selling art.

And now you’re ready to set some bigger money goals for yourself.

I’m going to teach you how to turn up the heat on your art business…not by working yourself to the ground, but by focusing on building a warm audience of collectors who know you and love your work.

This mastermind kicks off with a live 3 day retreat where you’ll create your own solo show from the ground up. We’ll then spend 6 months together as you learn the skills, tools, and mindset required to create your show, and fill your show with people who can’t wait to take your work home.

Learning how to make money in your art business on your own terms, like I’m going to teach you…requires a deep-dive experience…and that’s exactly what I provide here in the mastermind.

“I was just lolly-gagging with my art, sticking my wet finger up into the air to check which way the wind blew and now I am Rockin’ it! You hold me accountable and push me forward. I’m just amazed that the magic really does happen once you take responsibility for your art career.”

—JEANINE PENNELL